From the monthly archives: July 2010
A business card is one of the most important things that a businessman carries around with him. It is that part of your business that creates a first impression of yourself as well as your business to your clients and others. It reflects the impression of your company to your existing as well as prospective [...]
Continue Reading →Think about any great brand. Disney, Johnson & Johnson, Levi Strauss, Starbucks and Apple are just a few examples. Great brands do not happen by accident; rather they are the result of careful and creative brand planning and the timely execution of innovative marketing strategies.
Renowned brand expert, marketing professor and author Kevin Lane Keller [...]
Continue Reading →Small Business Owners are Going Mobile – Have You?
With all the press surrounding the iPhone 4 launch, I’m reminded that it’s been seven months since we introduced our Mobile Payroll app . As excited as we were to be the first in the industry to offer a payroll processing app for the iPhone, [...]
Why are some conventional business owners making so much money? Have you ever wondered what the key to a successful business is? The answer is you! I know this because I used to be you. I worked in the radio industry for 13 years. It’s big business, generating millions of dollars a year. But radio [...]
Continue Reading →The world is experiencing a steep increase in environmental awareness, which is opening up new avenues for businesses to cater to green-centric consumers. Every business and industry has facets that can become more environmentally friendly with the right effort. Taking a business to a “greener” level is actually simpler than many would imagine.
There [...]
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Yes, The International Institute of Creative Marketing is poised to rescue the $1 Billion Digital Marketing Industry in India!
That sounds strange, doesn’t it? But, if you would just consider the changing trends and mediums of Marketing you are all witnessing these days, you would get the picture. The world now demands a [...]
Continue Reading →Emissions trading to rise above politics
Climate change policy should be put above politics to give business future certainty, says Rio Tinto’s head of innovation.
Read more on Brisbane Times
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Numerous businesses are turning to email marketing campaigns because they have lower costs and better response rates when compared to other direct marketing methods.
There are some tips that will help to maximise the potential of email marketing campaigns, regardless of the content.
Firstly, the data you use [...]
Continue Reading →If you are looking to generate leads on Twitter, you must read this article.
Here are a few helpful hints and tricks that I’ve learned to generate followers on Twitter.
The better that you get at being an effective communicator and leader on Twitter, the more it will transform your business, income and yourself. Even [...]
Continue Reading →Financial security at a young age makes life more fun. What’s more today’s youth will need to self-fund their own retirement or face the prospects of working until they die. That doesn’t sound fun to me. The good news is that there are simple steps you can take to live life to its fullest and [...]
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